The CSR Benchmarks and Models of the Cooperative Bank Essay

The CSR Benchmarks and Models of the Cooperative Bank - Essay Example The broadest aim of the social responsibility is to create higher and even higher standards of living, while maintaining the corporations’ profitability, for people in and outside the corporation (Line 2012, p.10). CSR becomes classified in a number of ways; Environmental protection The main focus of CSR is to find a sustainable solution for the natural resources use, to help reduce the company’s impact on its environment. Over the couple number of years, environmental responsibility has grown to include more than the compliance with all appropriate government regulations, or participating in energy efficiency. A number of companies and environmental organizations define environmental responsibility as including, comprehensive move to a firm’s operations, goods and facilities that also include; assessing the products of the company, processes and the services; removing waster and other emissions; utilizing the efficiency and the subsequent productivity of the ent ire assets and resources (Frankental 2001, p.21). Labor security These contain freedoms of association and the subsequent recognition of the right to the collective bargaining, the removal of all types of forced labor. It also entails the abolition of child labor and removal of discrimination in line with employment and occupation (McWilliams & Siegel 2001, p.18). Human rights Business practices can affect significantly the dignity and rights of the workers and the community. The focus is, to develop a job environment free from discrimination and a place where the creativity and learning can improve the appropriate codes of professional conduct, and where a correct balance can be maintained between jobs and other areas of the employees’ lives. Behaving in an irresponsible way on human rights issues can detrimental because the reputation of the firm is on the line. The issue is also related to the issue of globalization and ever increasing global trade, and the problems of fin ding methods of doing business globally that respect the human rights and facilitate the growth of emerging economies. Nations become required to upheld, support and protect human rights to their levels of influence. Paying the employees a living wage and giving them protection from harassment may cost more in the short run, but it vastly increases the workers morale and reduces turnover increasing profits in the future. Therefore, socially responsible management practices can increase the firms’ level of profits (Carroll 2000, p.16). Community involvement It involves community partnership, global community involvement, employee giving, service donations and volunteerism. Corporate, community involvement is a number of actions undertaken by the firms to improve the impact of their activities, in the communities that they operate. When correctly executed, these activities not only bring immense importance to the recipients’, but will also improve the reputation of the o rganizations and their brands, goods and values in the communities where they have interests in, as well as globally (Greenfield 2004, p.20). Business Standards They cover a number of corporate events like; ethics, environmental protection, financial returns and human rights. The growth of international trade and communication has led an increasing pressure from a number of groups, for the formation of world business conduct standards (McWilliams & Siegel 2001, p.18). Early models of CSR have developed since 1960s,